Newcastle United supporters are set to vote on a new crest, with the club poised to change their badge for the first time since 1988.
The existing emblem is popular with supporters, but Newcastle feel it “struggles to perform in a modern setting”.
“Its intricacies and irregularities make consistent, high-quality reproduction impossible – from modern digital platforms to broadcast environments and merchandise,” the club said.
Newcastle‘s plans to update the crest were first publicly mooted in May 2025.
The club have discussed “potential routes forward” with the fan advisory board and surveyed 19,500 members and season ticket holders.
Supporters’ feedback helped shape the options, which will ultimately be presented on the ballot.
A total of 84% of those surveyed made it clear they wanted Newcastle to “honour our heritage” rather than completely overhaul the crest.
Supporters also ranked which elements of the current crest they believed were most important, including the castle, seahorses, black and white shield and ribbon.
Credit: bbc.com
