Ghana’s first-ever seasonal lottery, The Luckiest Raffle, has officially launched its much-anticipated Season Two, in partnership with the National Lottery Authority’s (NLA) Caritas Lottery platform.
The initiative promises life-changing rewards, with players standing a chance to share in a whopping GH¢2.5 million prize pool, alongside other exciting giveaways running until December 20.
Speaking at the launch, Chief Executive Officer of The Luckiest Raffle, Mr. Dennis Adutwum, explained that the raffle was created to directly impact everyday Ghanaians across different communities.
“This year, we are giving as much as GH¢2.5 million to The Luckiest Ticket winners. We will be visiting more than 100 communities, washing bays, restaurants, hospitals and corporate offices. The Luckiest is designed for the ordinary person and we want to ensure everyone has the chance to benefit.”
According to Mr. Adutwum, Season Two will not only end with cash prizes, but also sustain momentum throughout the campaign by rewarding participants with electronic gadgets, hotel stays and other valuable items during community draws.
How It Works
Participation is simple and affordable. Tickets range from as little as GH¢1 to GH¢5,000, available via the shortcode *712#.
Purchasers can buy tickets for themselves or gift them to others. The unique feature of The Luckiest Ticket is its shareability: players can share their ticket codes with friends and family, allowing multiple people to contribute to the same ticket.
“When that ticket wins, all contributors share the winnings, multiplied by 500 times the amount they participated with. So even with a small contribution, players stand a chance of walking away with huge sums,” Mr. Adutwum explained.
He further urged the public to consider gifting ‘The Luckiest Ticket’ during the festive season, highlighting it as a meaningful alternative to traditional presents.
NLA’s Commitment
Representing the National Lottery Authority, Acting Director of Marketing, Events and Caritas, Mr. Kwabena Opoku Boakye, reaffirmed the Authority’s commitment to supporting such initiatives under its Good Causes Foundation.
“The partnership with The Luckiest has been very successful since its first season last year,” he noted.
“Through the Caritas Lottery platform, we generate revenue to fund activities in youth and sports development, health, and education, helping the needy and destitute in society, as mandated by our Act.”
He cautioned against patronising illegal lottery operators, stressing that unlike the NLA, such operators do not contribute to social interventions.
“Don’t send your money to illegals, they keep it for themselves. Play only on our platforms so that your contributions will make a difference in society,” he said.
Community Impact
Beyond prize winnings, The Luckiest also pledges to embark on social interventions in the communities it engages.
“We will go into the communities and do good works. That is what lottery is all about, changing lives and giving back,” Mr.Adutwum assured.
The raffle’s Season Two media campaign is now officially underway, with organisers encouraging Ghanaians from all walks of life to participate responsibly.
