Serene Insurance has inaugurated a new branch office in Takoradi. This latest expansion marks the company’s tenth operational office in Ghana and reflects its ongoing commitment to growth and strategic positioning within the industry.
The opening ceremony, held on July 24, 2024, was attended by key stakeholders including Mr. Eric Seddy Kutortse, Executive Chairman of First Sky Group and Mrs. Mercy Naa Koshie Boampong, CEO of Serene Insurance.
The new Takoradi branch is part of Serene Insurance’s broader strategy to increase its national footprint, supported by a network of over 200 active agents.
In his remarks, Mr. Kutortse emphasised the company’s dedication to regional development and job creation.
“This branch signifies our commitment to overcoming barriers to economic upliftment in the Western Region, including creating jobs for the local youth,” he stated.
“We aim to be a strategic partner in the region’s progress towards prosperity and development.”
Mrs. Boampong hinged on the significance of the new office in Takoradi, as a symbol of Serene Insurance’s expansion and growth.
“Since our inception over six years ago, we have built a reputation for providing reliable and cost-effective insurance solutions.
“Our presence here underscores our commitment to delivering exceptional service and building enduring relationships with our clients,” she said.
The CEO also announced the upcoming launch of two new products by the end of 2024, the enhanced motor Insurance Policy and the Events Liability Policy.
The Events Liability Policy, in particular, will offer coverage for liabilities associated with events, including damage to insured property and public liability claims.
Justice Peprah Agyei, Western Regional Manager of the National Insurance Commission (NIC), praised Serene Insurance’s expansion as a positive step for the region. “Insurance plays a crucial role in national economic development.
Serene Insurance’s move into the Western Region is commendable and will enhance access to insurance services while promoting inclusivity,” he noted.
The Chief of Assakae, Nana Asante Kojo II, expressed his approval of Serene Insurance’s initiative and hoped for further expansion across the Western Region to improve access and job creation.
Western Regional Minister and MP for Takoradi, Hon. Kwabena Okyere Darko-Mensah, welcomed the new branch, noting that it would boost competition and improve the quality of insurance products available to both existing and prospective clients.
