Ace Nigerian Comedian and filmmaker, Bright Okpocha, popularly known as Basketmouth, has cautioned the youth about the dangers of social media fame.
Speaking on the CreativiTEA podcast, Basketmouth noted that many people are solely focused on the spotlight without considering how they got there.
“A lot of people have been blinded by the idea of just being famous. Undermining how one becomes famous – they don’t care. What is your brand equity?” he said.
The comedian urged listeners to consider the long term, emphasizing how short-lived viral fame can be.
“Can you sustain what you have generated in two weeks for twenty years?What do you have to sell? What do you have to offer? What kind of brand do you want to represent?”
Addressing the rise of bad publicity as a shortcut to fame, Basketmouth warned against following the wrong examples.
“Bad publicity is bad publicity. People are blinded by the fact that it’s working for someone else. Don’t ever be deceived by what you see on social media,” he stressed.
“Most of our people, it’s all fake. They are trying to make you look fake. People will talk about you for a few weeks, and that’s it,” he added.
