Film producer and CEO of Kofas Media, Kofi Asamoah, has dismissed claims that Ghana’s movie industry is dead, arguing that the absence of familiar faces like John Dumelo and Jackie Appiah from new films does not reflect the true state of the industry.
Speaking on Starr FM, Asamoah stressed that the industry has simply evolved with new platforms and faces, but continues to thrive with more productions and producers than ever before.
He pointed out that critics often judge the industry by the absence of familiar stars.
“In the past, we were stuck to a few. People expect to see John Dumelo or Jackie Appiah, and so since they are not seeing Jackie Appiah in new movies, then the industry is dead. No, it is not,” he said.
Asamoah highlighted the rise of digital platforms like YouTube, TikTok, and Facebook as new avenues for Ghanaian filmmakers to showcase their work, stressing that audiences must adjust their perception of what constitutes film distribution.
“If you go on YouTube, the quantum of content there from Ghana is overwhelming. There are more productions now than there were in the past,” he noted, citing platforms like Akwaaba Magic and Canal+ that dedicate entire channels to Ghanaian movies.
Credit: starrfm.com.gh
