Keeny Ice, one of Volta Region topmost artistes has cited language barrier as one of the major challenges of the music industry in Ghana.
While speaking to Doreen Avio and DJ Slim on Daybreak Hitz, he said he once took his song to a radio station and they told him they wouldn’t play it because the lyrics was in Ewe.
“I went to a radio station and somebody told me ‘we can’t play an Ewe song. I don’t understand what you say in the song’,” he recounted.
He further explained that songs in languages that are not so popular usually have challenges in breaking through because of people’s misconception about the universality of music.
“When the Twi or Fante or Akan is 70%, and they dominate the industry, how can a Dagbani or Ewe person fight his way into it?”, he asked.
Keeny Ice noted that the type of songs he does determine the language uses. Although an Ewe, he does not always do songs in his native language. He said he has songs that have no Ewe words.
The ‘Steeze’ hit maker also said most rappers in Ghana have drifted to singing in recent times.
Credit: myjoyonline.com
