Ghana’s maiden online trade fair begins

By Masahudu Ankiilu Kunateh

Ghana’s quest to become the best place for doing business in Africa has been given a major boost, with the launch of the maiden online trade fair in the country.  The online trade fair, known as ‘Ghanasalesfair.com‘, was launched in Accra yesterday, by the Minister of Trade and Industry, Ms. Hannah Tetteh.

The Ghanasalesfair.com, which is slated to take place from 2nd to 16th March, next year, will feature over 15 pavilions with labels that will make customers easy to do business transactions with other exhibitors.

The fair will host over four million Ghanaian customers and attract over 700 million international participants through electronic campaigns on major websites and search engines.

Speaking at the launch, the Chief Executive Officer of Web & Software Limited, Mr. Philip Gamey revealed that ‘The fair is a major part of our broad strategy to ensure that Ghana is not left behind in information technology advancements worldwide’.

With Ghanasalesfair.com, the future is here with us, the future where the customer would be able to find companies providing products and services they are looking for, without having to move from one location to the other, he added.

Mr. Gamey pointed out that the mission of Ghana’s online sales fair was to deliver the best business exhibition experience across the computer, phone, and other internet enabled devices such as ipads.

With a consistent increase in the number of internet users in Ghana over the years, the CEO said there was no better time to make it easier for customers to have access to businesses no matter their distance and location.

Touching on the global outlook of the fair, Mr. Gamey stressed that ‘Today’s businesses all over the world see the globe as their marketplace, and Ghanasalesfair.com makes it possible for Ghanaian businesses and investors to have a fair share of the global market’.

According to him, customers should expect an unforgettable experience once the fair begins next year. He, therefore, appealed to Ghanaian businesses to participate in the online fair.

A Director at the Ministry of Trade and Industry, Mr Johnson Adashie, who launched the Ghanasalesfair.com on behalf of the sector minister, also appealed to the players of the private sector to buy into the Web & Software Limited innovative idea.

A renowned labour consultant, Mr. Austin Gamey, who chaired the function called on Ghanaian businesses to use the opportunity to showcase their products and services on the Ghanasalesfair.com.

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